Posts Tagged ‘Elle’

New Trend: Biker Chic

July 21, 2009

A fashion trend I’ve noticed spreading quickly both on the runway and on the street is called “biker chic”, or at least that’s what Elle is classifying it as. It’s basically a throwback to the grunge look of the 90s, but it includes some of today’s hottest trends like skinny jeans and funky scarves.

When I looked in my closet to see if I could pull the trend off, I was surprised at how many of the biker essential pieces I already had. There isn’t much to this trend—it’s very easy to pull off. My rule of thumb is that if it’s leather, studded, or has chains—it works. Any combo of the three and you’ve got yourself some bonus points.

Biker Chic

Biker Chic by sophie1632 featuring Alexander McQueen

I think that if you pair some of the biker-inspired pieces with some of your own personal favorites, you can give your usual style a fresh new look. This trend just gives you more ways to spice up your style.

For me, I like pairing something non-feminine, like a leather jacket, with a really summery, flirty skirt. Or you could pair skinny jeans and a leather vest with much more feminine jewelry, like a big flower ring or some colorful bangles.

Biker Chic 2

Biker Chic 2 by sophie1632 featuring Forever21

This is a trend I would definitely recommend trying. It’s fun to be a little edgy for the day.

Elle sells out?

June 25, 2009
Simply Vera - L Avant Gaudy - R

Left - Simply Vera | Right - Avant Gaudy

I love Vera Wang’s line at Kohl’s, Simply Vera. The styles are rather basic, but the pieces (priced somewhat higher than the polos, mom jeans, etc. sold at Kohl’s) definitely look and feel like high-quality items. When I heard that Elle recently surpassed Vogue in advertising revenue for the first time in twenty-four years, I thought that their relatively new line at Kohl’s would be amazing.

The full name for the collection is Elle Contemporary Collection. If  we have to be reminded ever-so-subtly that what we’re buying is the latest (and if we’re shopping at Kohl’s to begin with), then how can Elle still present an image as a unified brand?

Their newsletter has grown by 800% over the past year. Retail seems like a natural next step. But the results seem…just ok to me. The colors seem off, and the clothes seem just detailed enough to pass them off as a premium product.

Are you thrilled that Elle has its own line at Kohl’s? Enraged? Indifferent?


Elle Contemporary Collection at Kohl's

Update: Apparently I’m not the only one who’s underwhelmed.